In contemplating Global Entrepreneurship Week 2011 (14 – 20 Nov 2011), I’m reminded of the creative fulfilment in helping someone launch a business blog, especially a great guy like Doug Boake, owner of Redline Logistics, who is a successful entrepreneur and dirt bike rider (I’m not sure which comes first 
).
Central to the design was the compelling header image above, which I created in Photoshop for him, incorporating the key elements of the Redline brand. His business is all about specialist, intensive care transport and brand installation services. Don’t you just love the box in a bow?
It spoke to me immediately, as did our visit to the spick-and-span premises, where we set up a portable studio to photograph the staff portfolio and followed up with a location shoot in and around the warehouse, to help populate the blog with professional images.
Dave Estment of OV&P Studio photographing on location at Redline Logistics
Taking a step back, though, the first order of business was to sit down with Doug and discuss his unique vision for the blog. From the start, this blew me away. Despite knowing that he’s a fabulous friend and consummate biker, I hadn’t guessed at the goldmine of insight and inspiration that Doug has to share, built on hard-won experience. This not only relates to his niche industry, but to entrepreneurship across the board, in a most practical way.
To illustrate the point, here’s a link to his most recent post, Big Match Temperament, which draws on the massive growth opportunity that his company engaged in during the FIFA World Cup 2010. Coming through with flying colours taught them some powerful lessons, which he urges others to be mindful of as they watch this year’s Rugby World Cup 2011, currently blazing a trail through New Zealand.
High Five to Doug for implementing his plan to share this gift with others through his business blog, in line with the concept of Global Entrepreneurship Week. The 2011 event, taking place from 14 – 20 November, promises to be brilliant. GEW 2010 involved 118 countries and over 7,000,000 individuals!
My USA business partner, Michelle Salater, and I plan to contribute to GEW too – in a significant way that partly involves sharing business blogging tips for powerful results. Details to follow ASAP.
{ 10 comments… read them below or add one }
I had no idea it was global entrepreneurship week.
14 – 20 November, Tammy . . . we’re planning for it in advance
Yes, It looks very professional indeed. I really DO like the Bow on wheels.
God Bless You
paul
Thank you, Paul, and blessings back to you
Happy GE Week to you, Naomi. It’s a delight to watch your “E” unfold. Count me as one of your cheering team!
I’ll hold that thought for November, Amy – thank you!
Naomi, it’s a privilege to watch your blogging journey. Your positive approach has always been there but the personal journey, the novel and now enabling others in such a proactive way – it takes my breath away!
Thanks a million, Kate! Your support means so much. MWAH!
Nomes, thank you for the work you and Dave have done for Redline. Your professionalism is top-draw, and i look forward to working together.
Thank you for such a wonderful comment, Doug. It’s our privilege and pleasure to be involved in your online journey! We also look forward to seeing it unfold – with your signature success, no doubt
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